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Terri Walsh
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Objective:
To take my creative, entrepreneurial spirit and utilize
it via my marketing, sales, management, programming and media
experience within the business or service end of the fitness industry.
Profile: Life
as art! Nineteen years as a high profile fitness expert, athlete and personal
trainer. Self-motivated. Understands and created 'brand identities' from
concepts and people. Creates teams and motivates them to work together.
Experienced in Mac and PC platforms, Word, Excel, Outlook, and varied
web experience. Brings projects in on time and on budget. Excellent
writing, speaking and presentation skills. Excellent facility with scripted
and unscripted media opportunities.
Easily adaptable in deadline situations, fast thinker with creative problem
solving abilities. Understands bottom line, manages people and company
mission well, skilled with budget distribution. Organized, efficient as
well as creative and inventive. Creates Opportunities.
Career Highlights
Entrepreneur - July
1997 - August 2000
- Founded, financed, and operated
a start - up 8,000 sq. ft fitness facility
Revolution Fitness NYC
- Revolution Studio was noted as
'Best Of New York' 2 years in a row by New York Magazine
- Extensive media coverage of programming,
instructors, trainers and
business venture
Advisory Board Member
- Fitness Magazine -- 1997 - 2000
Author: DIVA:
The Fitness System To Unleash Your Female Power
Berkley 1997
- Created a fitness and motivation
system targeted to womens self-esteem issues
- Extensive media tour including
TV, radio and print coverage
Creative Director
of Programming - Crunch Fitness International - 1993 - 1997
- Created the executive branch title
and position, responsibilities, and duties of the position which included
but were not limited to:
- conceiving, developing and
marketing the group fitness philosophy
- structuring professional standards
for instructors
- developing the innovative
class programming
- turning classes into 'products'
with individual marketing and product opportunities
- implementation of programming
and associated promotion in 5 NYC clubs
- development of media relationships
to garner PR on a nationwide scale
- instructor development
- hired and 'media-trained'
instructors/trainers for TV shows, media appearances, video work
- budget management
- developed/implemented tracking
systems, procedures, and protocol for internal management
- oversaw over 100 instructors
and 500 classes in 5 locations
- managed 2 assistants
- MEDIA SPOKESPERSON
- star and host of Washboard
Abs exercise video
- star and TV host of multiple
episodes of ESPN2 show 'Crunch Fitness'
- numerous media events, news
interviews, radio and print coverage
1984 - 1993
Jack LaLanne NJ, Vertical Club
NYC, Molly Fox Studio NYC, Jeff Martin Studio NYC
- competitive athlete competing
on a nationwide scale in aerobic competitions all over the USA
- wrote a proposal and secured
a sponsorship from Tropicana Juices
- iindividually ranked in top
5 on east coast 1990-95
- silver medalist- team championship
- Endura Fitness Challenge
- class instructor -- multiple disciplines
- personal trainer -- extensive
celebrity clientele
- extensive modeling, television
and print experience
- fitness based choreography for
commercials, and exercise videos
Education
- 1983-84 --- New York University
-- Scholarship recipient
- School Of Education - Communication/Journalism
Major
- 1982 -- Plainfield High School
-- Plainfield, NJ
Graduated in the top 5% of class - numerous extra curricular activities
etc.
- Extensive study and working knowledge
of gymnastics, ballet, jazz, karate, kickboxing, boxing, weight training,
flexibility, cycling, inline skating, hip hop and LOVES SPORTS! Certified
in CPR and by all ACE, AFFA, ACSM certifying organizations.
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